![]() ![]() ![]() Five consecutive quarters of growth followed until early 2005 when revenues once again took a downward plunge. In November 2000, Versata expanded into the business workflow area with the acquisition of Verve, Inc.įrom early 2001 through mid-2003 Versata's revenues were in quarter over quarter decline until Alan Baratz took over as CEO. Despite hard times, Versata has managed to stay alive and maintain its customer base. Vision Software changed its key product and company name to Versata, went public in March 2000 and, on that day, was worth an astonishing $4 billion-astonishing considering that the company had revenues of about $60 million and was losing a lot of money but this was during the Dot-com bubble. It was enhanced to support three tier applications and Java thin clients. The product, called Vision Jade, was released around 1997. It included a GUI builder and a business rules engine that enabled developers to create a Web application rapidly using MS SQL Server or Oracle in the backend. Around 1994, it began development of an integrated development environment for applications. Over time it developed and sold software for Microsoft Visual Basic development market. Versata started in the early 1990s as a software consulting company called Vision Software. ![]()
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